About Us
For more than twenty years, Gummy Professional has lived where the work actually happens — on the shelves of barbershops, in the kits of stylists, and in the bathrooms of people who care how they look. We started in Europe with one simple idea: make grooming products that pros could trust, and that anyone could pick up and use just as easily. Today we're sold in more than a hundred countries. Same idea. Same focus on what works.
Our Story
Gummy began inside Fonex Cosmetics, a manufacturer with decades of formulation experience behind it. We weren't built in a boardroom or worked out by a marketing team. We were built by listening to the barbers and stylists who actually used the early formulas — the people who told us what held up under heat and humidity, what washed out cleanly, what felt right on the scalp, and what didn't.
We took notes, then kept making it better. Over the years, that quiet, practical approach turned Gummy into one of the trusted men's grooming brands in Europe, and then in North America, and now everywhere in between. From Istanbul to Brooklyn, our jars sit on shelves where serious hair work gets done.
What We Make
Our range covers the full grooming routine, made for daily use whether you're a professional behind the chair or someone setting up your bathroom shelf at home.
Hair styling — waxes, gels, sprays, clays, and powders for every kind of hold and finish.
Braid Control — oils, foams, and gels made specifically for braids and protective styles.
Beard & shaving — for grooming, conditioning, and the smooth, sharp finish of a proper shave.
Facial care — for healthy skin, bump repair, and recovery after shaving.
Hair treatment — shampoos, relaxers, and conditioners that look after your hair over time.
Cologne — four signature scents, bottled the way the best barbershops have always done it.
Every product is made to do its job and do it cleanly. No flakes. No buildup. No fuss.
What We Stand For
We could write a long list of values, but here's the short version of what actually guides us.
A good product should just work — every morning, no surprises. Barbers and stylists deserve tools they can rely on, and we treat their feedback as the most valuable thing we get. Quality should be the rule, not the upgrade. And good grooming should be open to everyone, not something you have to spend a small fortune to access.
That's it. That's what we keep coming back to when we decide what to make next.
Where We're Going
We're not trying to reinvent grooming. We're trying to make sure the basics are always great, and that anything new we add is worth the shelf space. So we'll keep working closely with the pros, keep listening to the people who use our products at home, and keep putting the work into the formulas rather than the flash.
If you've found us, welcome. We hope you stick around — and we hope our products earn a permanent spot in your routine.